YouWorld

YouWorld connects global brands, retailers and on-trip service providers with Chinese outbound travelers. The company works with cross-border platforms such as WeChat and AliPay, as well as a network of travel and lifestyle apps, to deliver curated brand content. Its lead product, the YouWorld Service Platform (YWSP), is a content management and data tracking system that harnesses the reach of YouWorld’s omnichannel partners to drive foot traffic to brick-and-mortar retail and tourism businesses. The company was founded in 2016 and has offices in Pasadena, California and Shenzhen, China.