Options Away

Options Away revolutionizes the way people research, plan and book travel by providing a level of flexibility not yet available in today's travel booking life cycle. Options Away leverages the concepts and technologies of the financial options markets and applies them to the travel industry; giving consumers the ability to hold a flight for a period of time while they finalize their travel plans. Backed by multiple patents in the airline options space, Options Away will market directly to travel planners with a low-cost item (Option) that can help inspire travel and motivate a buying decision. Partner airlines can sell an option on their main product (Airline Seat), thus leading with a much lower cost item than the traditional airline reservation process. Finally, partners such as Online Travel Agencies, meta-search, travel technology providers and travel planning sites can offer value add value via integration with the Options Away pricing and option management system.